MTV Base has recently entered a new partnership with Google for the MTV Africa Music Awards set to hold in October in Johannesburg.
This partnership will enable fans to vote for their favourite songs or artists via Google website or App on Android or iOS with ease and flexibility. Each Google account allowed 5 votes per category per day.
During the voting period, fans will be able to vote for their favourite artists in categories including Best Group, Best Breakthrough Act, Song of the Year and Best International Act by simply searching “MTV MAMA”on Google Fans will also still be able to vote on the channel’s website.
“Our viewers are online, on mobile, and engaged, and we believe this new voting option will provide a very accessible way for them to vote for their favourite MAMA nominees,” said Alex Okosi, Senior Vice President & Managing Director, Viacom International Media Networks (VIMN) Africa. “We are excited about the partnership.”
The Google Search voting functionality has already kicked off following the reveal of this year’s MAMA nominees, and will run until 19 October 2016”.
The 2016 awards, will take place at the Ticketpro Dome in Johannesburg on Saturday 22 October 2016.